Our Story
Discovering the Power of Clinical Integrity
When I first envisioned PURECLANS, I was guided by a singular purpose: to create skincare products people could trust. As a woman who struggled with sensitive skin, I knew the frustration of trying countless products that promised miracles but delivered disappointment. I wanted to change that by creating a brand that embodied integrity, science, and a genuine commitment to skin health.
The Beginning: A Personal Journey
Without a formal background in dermatology, my journey began with countless hours of consultation with industry experts and collaboration with the best dermatologists. I immersed myself in the world of skincare, learning from top professionals and incorporating their insights into our formulations. I knew that effective skincare required clinical formulations backed by rigorous research. Every ingredient in our products serves a purpose, and every formulation is designed to deliver real, visible results.
I remember the day I finalized our first batch of what would become our signature product. The excitement and hope of creating something truly impactful were overwhelming. I shared the product with friends and family, and their positive reactions and visible improvements gave me the confidence to move forward.
Building the PURECLANS Community
As word spread, our small initiative turned into a thriving community of skincare enthusiasts who believed in our mission. PURECLANS wasn't just a brand anymore; it was a movement. Our community grew with individuals who, like me, sought more than just skincare. They were achievers, dreamers, and doers who wanted to make a meaningful impact on their lives and the world around them.
Join us at PURECLANS and discover the difference that clinical integrity can make. Your skin’s journey starts here, and we’re with you every step of the way.
Featured collection
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Anti Acne Cleanser
Regular price Rs.1,499.00 PKRRegular priceUnit price / perPurify
EvenTone
Exfoliate
Step No. 1
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The Vitamin C (Brightening Serum)
Regular price Rs.2,099.00 PKRRegular priceUnit price / perBrighten
Evenness
Illuminate
Step No.3
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Seppi Drops
Regular price Rs.2,499.00 PKRRegular priceUnit price / perWhitening
Radiance
Luminous
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Seppi Glow
Regular price Rs.1,999.00 PKRRegular priceUnit price / perBrighten
Treat
Clarify